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ClearPath Lending 1

clearpathlending

Services

Art Direction, Web Design, Production
( View website )

PROBLEM STATEMENT

ClearPath Lending knows buying a home can seem intimidating, so we designed a website chock full of helpful tools, calculators, and an easy-to-understand home purchasing road map. Literally, a clear path.

Design Exploration

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ClearPath Lending has a people-first philosophy to making dreams of home ownership come true and this had to shine though.
Our design team created an uncluttered design with plenty of white space and a clean color palette in shades of blue to exude trust, loyalty, and integrity. User-friendly infographics and easy-to-understand language (no jargon here!) inspire and excite.

Development

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ClearPath needed their website to be more than just a pretty face. It had to be a hardworking toolkit for homeowners to make solid decisions about refinancing, mortgage payments, and more. Which is what our development team lives for. They coded their hearts out to make this happen.

Deployment

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We accomplished everything we set out to do and ClearPath Lending’s new site is everything they dreamed it would be. It’s fresh, engaging, and informative–just like their team–and would make even the most staunch renter want to buy a home.