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Fedral Law Group 1

Fernald Law Group

Services

Art Direction, Custom Development

PROBLEM STATEMENT

We drive into your business dream in order bring to the surface underlying value that your brand create for its customers.

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Research and Planning

Research involved analyzing the existing website content and user engagement metrics to identify key areas for improvement. The planning phase focused on streamlining content delivery to emphasize Fernald Law’s message of efficient, accurate services. The content strategy aimed to highlight the firm’s expertise in a clear and concise manner, ensuring users could easily access relevant information.

Design Exploration

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Design exploration centered on creating a sleek and professional aesthetic that conveyed Fernald Law’s strength and commitment to client success. Layouts were developed to prioritize content readability and ease of navigation, with a focus on featuring essential information prominently. This approach ensured that the firm’s expertise remained the focal point of the user experience.

Development

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The development team implemented a responsive website with optimized content structures that enhanced user engagement. A unique feature introduced was the digital law library, offering legal tips and guidance to benefit clients. This addition not only advanced SEO efforts but also positioned Fernald Law as a helpful resource, further demonstrating their dedication to client support and education.

Deployment

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Post-development, the website was launched with emphasis on maximizing user accessibility and search engine visibility. Feedback from clients and stakeholders was collected to make iterative improvements, ensuring the site met both user needs and SEO goals. The result was a platform that effectively enhanced Fernald Law’s digital presence, conveying their dedication to excellence and client success.