preloader
Get Started
Get Started
FMH Engineering 1

FMH Engineering

Services

Art Direction, Web Design, Production
( View website )

PROBLEM STATEMENT

We drive into your business dream in order bring to the surface underlying value that your brand create for its customers.

FMH Engineering 2
ClearPath Lending has a people-first philosophy to making dreams of home ownership come true and this had to shine though.
Our design team created an uncluttered design with plenty of white space and a clean color palette in shades of blue to exude trust, loyalty, and integrity. User-friendly infographics and easy-to-understand language (no jargon here!) inspire and excite.

Research and Planning

When Fady came to us for help designing a logo, he wanted something simple, but memorable. He wanted to prevent clients from being distracted, but ensure they would call him as soon as the need arose.

Design Exploration

FMH Engineering 3
FMH Engineering 4
FMH Engineering 5

Sometimes simplest is best. In this case, we would agree! The FMH logo is a clean, streamlined design that gets its point across from the moment you lay eyes on it.

Deployment

FMH Engineering 1

The project began with thorough research into the target audience, competitors’ websites, and the current performance of Catalina Sea Camp’s existing website. This phase focused on defining clear objectives for enhancing user experience, optimizing for SEO, and maintaining brand consistency with Guided Discoveries.