When Fady came to us for help designing a logo, he wanted something simple, but memorable. He wanted to prevent clients from being distracted, but ensure they would call him as soon as the need arose.
We wanted to ensure that this logo transferred well across mediums. Once we were positive we could do this, we created business cards and other materials for FMH to showcase their new look! This allowed them to tell the world exactly who they were.
Sometimes simplest is best. In this case, we would agree! The FMH logo is a clean, streamlined design that gets its point across from the moment you lay eyes on it.
The project began with thorough research into the target audience, competitors’ websites, and the current performance of Catalina Sea Camp’s existing website. This phase focused on defining clear objectives for enhancing user experience, optimizing for SEO, and maintaining brand consistency with Guided Discoveries.