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MASQ Optical 1

MASQ

Services

Art Direction, Web Design, Production
( View website )

PROBLEM STATEMENT

MASQ Optical is a website
dedicated to optimizing the client
experience through innovative
eyewear practices. See our
website design!

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Research and Planning

When Dr. Kim, of MASQ Optical, came to us for his website build, he was eager to create a website that showcased his dedication to client experience.

Design Exploration

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Our design exploration journey with Masq focused on merging technology with fashion to elevate the eyewear shopping experience. By integrating
advanced virtual try-on capabilities, we aimed to transform customer interactions, enabling them to visualize and personalize their perfect pair of glasses
effortlessly. The creative process explored innovative design aesthetics and user-friendly interfaces, ensuring that Masq’s digital experience is as stylish
and functional as their eyewear collection.

Development

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One unique feature of Dr. Kim’s site, that we were able to help him construct, is the ability to schedule a try-on with a virtual See-osk. These virtual experiences help clients determine the best glasses for their face shape and optical needs, and help their in-office optometrists streamline their customer service to better meet their needs.

Deployment

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Beyond just building and designing a flawless website, our content team was thrilled to work on this website to create a brand story highlighting the incredible work of Dr. Kim and his team. The collaborative nature of a brand story allows our team to work with yours to ensure that the whole world can know every piece of magic behind your business. Check out the magic behind MASQ Optical at the LHG portfolio!